Join our Meat Down Pledge and help the earth by eating less meat!





We all yearn for ways to make a meaningful impact on our planet’s well-being. One simple yet powerful step to achieve this is to reduce our carbon footprint by consuming less meat and dairy. Our Meat Down Pledge offers an opportunity to affirm your commitment to this cause.

Why take the pledge? By pledging to abstain from eating meat, fish, or dairy just one day per week, we can bring about a significant change. Imagine if the entire U.S. joined us for a month: we would eliminate 9 million tons of carbon per day. Continuing this for a year would lead to 144 million tons of carbon reduction. The effect would be akin to replacing 25 million vehicles with electric ones!

The Impact of Animal Agriculture

Let’s explore why this matters so much:

Greenhouse Gas Emissions: Animal agriculture accounts for at least 87% of greenhouse gas emissions worldwide, leading to climate change. Unfortunately, this fact rarely makes headlines, as society often overlooks the enormous land area (50% of the continental U.S.) devoted to raising animals for slaughter.

Power of Industries: The meat and dairy industries wield considerable influence over our media, further suppressing this crucial information.

Direct vs. Indirect Emissions: The graphics below depict how direct emissions from animal products far exceed plant-based foods, both in terms of carbon emissions and water usage. However, the actual damage is even greater when considering the indirect emissions of animal agriculture.

The Potential for Positive Change:

Just think how much healthier our planet would be if we restored forests and rewilded land (50% of the U.S., 40% of the world’s land) currently devoted to animal agriculture. By sequestering carbon dioxide, these restored forests and ecosystems could put an end to the climate crisis. We could cool the planet!


Thank you for helping the planet with your diet! As important as it is for each of us to eat a climate-friendly diet, it’s equally important to spread the word! So please don’t be a “shy vegan!” Explain to your friends and family why eating this way is better for human health and planetary health. And please subscribe to our newsletter so that we can give you information that you can help spread!

Here’s How You Can Help!

Take the Pledge: Start by giving up meat and dairy for one day per week. Sign the pledge today and join us in this transformative journey.

Spread the Word: Encourage friends and family to take part. Share your experience on social media using our campaign hashtag.

Explore Plant-Based Alternatives: Discover delicious, nutritious plant-based recipes on our website to inspire your meat-free days.

Educate Yourself and Others: Learn more about the environmental and health benefits of a plant-based diet, and share this knowledge within your community.

Ready to Make a Difference?

Our Meat Down Pledge isn’t just about cutting back on meat and dairy; it’s about taking responsibility for our planet’s future. Together, we can foster a sustainable lifestyle that not only benefits our health but also helps preserve our beautiful Earth.

Sign the Pledge Now and let’s build a greener, more compassionate world, one meal at a time.

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